KIA MOTORS - SPORTAGE
CLIENT
KIA Motors
SERVICES
Photography
Creative Direction
Full-Scale Production
Pre-Post Production
DATE
October 2020
This project focuses on presenting the Sportage GT Line in a natural driving environment rather than controlled studio conditions. The visuals use the contrast between the red bodywork and the deep forest tones to give the car a strong presence on the road. Elevated angles and drone shots emphasize proportion and stance, while low-visibility light creates a moody, autumn atmosphere that fits the vehicle’s character.
Close-up details were shot inside the cabin to highlight usability and driver-focused features without interrupting the overall narrative. Rolling shots and static frames were balanced to show both movement and form, keeping the car anchored in a real setting while still delivering clean commercial imagery.
The final set positions the Sportage as a confident everyday SUV - sharp, capable, and visually striking against roads that curve through dense forest. Authentic, understated visuals built to work across marketing placements without losing the feel of a genuine drive.
DESCRIPTION
BTS: SHOOTING FOR KIA MOTORS
This video is a look into a shoot for KIA Motors. We were hitting the roads of Latvia and experiencing, and capturing the beautiful fall season. While being in the middle of nowhere my cousin was passing by, we were waking up early and were powered by triple espressos and simply – had a blast.